• 11/9/26

BORNTOWIN — BLUE FRIDAY

IMPACT FROM ABOVE

Official Campaign | AI Production & Cinematic VFX

Commissioned by BORNTOWIN, Impact From Above is a 30-second cinematic campaign created for the brand's BLUE FRIDAY event.

The film follows three mysterious blue planets descending from space toward New York, Seoul, and Tokyo. Each planet collides with the city below, unleashing an explosion of electric-blue energy and revealing a BORNTOWIN hero emerging from the aftermath.

Blending AI filmmaking, cinematic visual effects, and fashion-driven storytelling, KRAVE GAMI transforms a global promotional event into a powerful visual experience.

Three Cities. Three Impacts. One Blue Friday.

Client: BORNTOWIN
Production: KRAVE GAMI
Creative Direction: KRAVE AGENT / KRAVE GAMI
Services: AI Film Production, Creative Direction, Cinematic VFX
Duration: 30 Seconds

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